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Current Issue   About the Register

November/December 2016

Register Cover Story: Transitioning with Understanding






10 Secrets to Affordable Advertising

Marketing is more than advertising, but a good marketing plan almost always includes advertising. Webster defines advertising as “the action of calling something to the attention of the public, especially by paid announcements.” The key word is paid.
by Paul Mallett, RFC®



Which Stock Market Do You Follow?

Imagine you are sitting in your office and the phone rings. It’s one of your top clients, and they ask you; “How’s the stock market doing?” Which index do you believe tells the most accurate story of the overall stock market? by Christopher Hill®


Internaitonal Update


IARFC CEO Ed Morrow gave a presentation entitled "Key Steps of Financial Planning." Overall, 100+ training sessions were held during the 4 day conference from various areas of the industry. Other topics included personal selling, technology, attitudes, agency economic trends and others.


A practitioner-oriented financial magazine written and published  by the IARFC. The Register is published by the International Association of Registered Financial Consultants ©2016, it includes articles and advice on technical subjects, and practice management. The IARFC makes no claim as to accuracy and does not guarantee or endorse any product or service that may be advertised or featured.


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Cover Profile Criteria: Profile Participant, must be an IARFC member in good standing, have made contribution to the financial industry, i.e. writing articles, donations to industry events and/or continuing education program activities. Cover Profile Participants are also selected according to the Register annual Editorial Calendar theme and topics.       

Time:  Selection of the Cover Profile Participants are made (early Fall) for the following calendar year. 

Selection Committee:  Is made up of the Editorial Board of the Register (Editor-in-Chief, Editor and IARFC Operations). Final selections are also reviewed by the IARFC Chairman.

Become a Cover Profile Participant:  Contact the Register Editor-in-Chief, Wendy M. Kennedy at, 513.261.6047 to be added to the roster of names in Cover Profile Participant database.  The Register Editor-in-Chief will contact you if selected within 90 days of the Register publication deadline date you are selected to be profiled.  Please, be prepared to provide your professional resume or vita. 


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